72SOLD: A Great Home Sale Program for Flippers in Slower Markets

by Elena Garrett, 72SOLD Area Director July 14, 2024

This article is for those of you who are tired of your renovated homes just sitting on the market. If you are worried about the market in your area and you absolutely MUST maximize your returns from your flip, read up on the 72SOLD home sale system that typically performs better in slower markets than the traditional realtor sale approach.

I know that many of you are realtors yourself, or have family members who are realtors, but when it comes to maximizing your profits, make sure you at least talk to a 72SOLD trained agent to get their take on what it would take to sell the property in 72 hours, as some of the techniques that they use seem counter intuitive to agents trained in a traditional sale model.

Why 72SOLD is a Great Sale System for Flippers

• Quick Sales: The stated goal of the program is to sell every property in just 72 hours. And in most cases, it achieves just that. Since your holding costs are adding up quickly, every week counts!
• Smart Marketing: The key to selling the house in the first 72 hours is in using a buyer psychology against them to flush out the motivated buyers in ANY market and to bring them to the house as soon as the house is posted online. Again, with the market slowing down and your competitors dropping their prices, you have to do SOMETHING stand out from the competition.
• More Offers: Even in tough areas with slow sales, homes using 72SOLD method typically end up with multiple offers – if the system is executed correctly. The speed of sale, of course, depends on the house condition and the initial price. But at the very least the 72SOLD agents have a system in place for combatting those factors.
• Top Dollar: In many studies performed over the years, the homes sold with the 72SOLD approach typically net over 8% higher than similar homes sold without the 72SOLD program in place. Given the uncertain prices in many markets, these extra few dollars count!
• Disciplined Approach that Can Be Replicated Anywhere: Agents specially trained in the 72SOLD techniques follow a step-by-step system that they plan out in advance, so you have a better control of the sale speed and results than in a traditional sale.
• Perfect Techniques for Slow Markets: If the market’s slow or costs are piling up, knowing HOW to maximize the price and being able to execute on those steps really make the difference when the dust settles. Ask an average realtor what it would take to increase the sale price by an average of 6%-8% and they often do not have a coherent answer. 72SOLD agents train 2-3 times a week to execute each step of their pre-designed system to achieve those results,
• Nationwide Network: Using the 72SOLD program is a little bit like buying your burger at McDonalds, the sale techniques and steps are consistent and predictable in all markets, so once you use the system once, you will know what to expect next time,
• Turn Around Stalled Listings: Got a property that’s been on the market too long? Let me take a look at the situation, and I may be able to get it un-stuck for you.

Do not leave your profits to chance.

In the world of real estate, precision and knowing how NOT to mess up at the last final mile of your flip are important. Whatever market you are in, ping me privately, and I will have a trained 72SOLD agent look over your property and your local market and provide a recommendation on getting the property sold in 72 hours at a maximum sale price.

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